Sunday, November 12, 2006

Blogs reach readers

The highly respected Pew Internet and American Life Project shares some fresh stats on blogs today:

Only about 8% of internet users blog, but that's about 12 million American adults.
39% of American adults, 57 million, read blogs.
54% of bloggers have never published anywhere else.
82% of U.S. bloggers think they will still be at it a year from now.

Am I the only one who thinks it's really funny that they conducted the research poll by phone? I know, I know, they wanted a random sample of Americans, not just committed bloggers.

More analysis on this research will be presented at Midwest Writer's Association Nov. 30, 2006 meeting at the Wilmette, IL library. More info is available at